Media Mocks

The font in the daily mail is alot bigger and more assertive

the font in the guardian uses smaller text and is more subtle

Image next to article normally relates to story with imagery

The guardian has not so important news on the skyline 

Use mid market NOT tabloid#

Daily mail has only 1 hard news story and the guardian has a lot more hard news stories meaning they like facts more than filler.

The daily mail tend to separate people by gender with derogatory headline like dressing a man up in an apron and humiliating him.

We can see news anywhere with the new technological age

All news outlets have social media and can post news stories frequently

On websites it is constantly updated

Advertisers are more inclined to reach out to news outlets

Social participation 

Gerbner is about social media manipulating views for example the guardian is more socialist therefore you would believe more in socialism by reading the guardian etc.

DIRT

Strength:

I did good on the theorist question that referred to clay shirky of which i revised and because of this i did really good on theorist question.

I also did well on identifying online media and recognised that advertisers want to put their adverts on the mainstream news websites.

Weakness: 

I need to revise more because all of the information wasn't the best of my ability and most of I winged, so in the future i must revise excessively

What will I do to improve:

I will be sure to revise way more than i have done for this mock, I will also revise more about online media and work on my ability to compare the daily mail and the guardian .

Film Industry research

Top Grossing Films of 2018:

1. Avengers: Infinity War

Gross: $2.05 billion USD, Made by Marvel Studios

Genre: Action Adventure, fantasy, superhero,science fiction.

Rating: PG 13

2. Black Panther

Gross: $1.35 billion USD, Made by Marvel Studios

Genre: Action Adventure, fantasy, superhero, science fiction.

Rating: PG 13

3. Jurassic World: Fallen Kingdom

Gross: $1.31 billion USD, Made by Universal

Genre: Action Adventure, fantasy, science fiction

Rating: PG 13

4. Incredibles 2

Gross: $1.24 billion USD, Made by Disney Pixar

Genre: Action Adventure, fantasy, science fiction, superhero, animated

Rating: PG

5. Aquaman

Gross: $963.4 Million USD, Made by DC, Warner Bros.

Genre: Action Adventure, fantasy, science fiction, superhero

Rating: PG 13

6. Venom

Gross: $855.7 Million USD, Made by Sony Entertainment

Genre: Action Adventure, fantasy, science fiction, superhero

Rating: PG 13

7. Mission Impossible: Fallout

Gross: $791 Million USD, Made by Paramount Pictures

Genre: Action Adventure, science fiction, thiller

Rating: PG 13

8. Bohemian Rhapsody

Gross: $743.9 Million USD, Made by 20th Century Fox

Genre: Classic Rock

Rating: PG 13

9. Deadpool 2

Gross: $736.6 Million USD, Made by Marvel Studios

Genre: Action Adventure, fantasy, science fiction, superhero

Rating: PG 13

10. Fantastic Beasts: Crimes of Grindelwald

Gross: $643.2 Million USD, Made by Warner Bros

Genre: Action Adventure, fantasy, thriller, science fiction

Rating: PG 13

11. Ant-man and the Wasp

Gross: $622.7 Million USD, Made by Marvel Studios

Genre: Action Adventure, fantasy, superhero, science fiction

Rating: PG 13

12. Ready Player One

Gross: $582.9 Million USD, Made by Warner Bros

Genre: Action Adventure, fantasy, thiller

Rating: PG 13

13. Operation Red Sea

Gross: $579.2 Million USD, Made by Bona Film Company

Genre: Action, War

Rating: 15 or above

14. Detective China Town 2

Gross: $544.1 Million USD, Made by MM2 Entertainment

Genre: Comedy, Mystery

Rating: PG 13

15. The Meg

Gross: $530.2 Million USD, Made by Warner Bros

Genre: Action Adventure, thriller, science fiction

Rating: PG 13

Jungle Book Workbook

Top films from the big six

Jungle book paper 2 section A

Areas of study:

Production
Marketing, distribution and funding
technology and convergence
ownership
regulation

ownership impacts:
Better marketing with advertisement
They can adapt the story to make it more light hearted
Film production time would be faster towards the production of a finished product
Disney have a history of good films therefore have the reputation that people want to see
They would have a large social media presence online to promote the film

Key facts:
Jon Favreau produced and directed a lot of marvel films
Just under blockbuster budget at $177m
Synergy - linking soundtracks and themeparks
2016 to 2017 was the year where disney was the biggest distributor

(looked at history of cel animation)
multiplaning

The comparisons between the orginal jungle book and the new revamped one show that disney intended for the new one to become a rising film that rivals other films like a marvel production, however the original jungle book was doing new things so they did not expect this film to become quite as popular as it was, so using the dramatic tone and short cuts and intense music in the new trailer shows off that it wants to rival action films compared to the old trailer which is quite relaxed and musical to show its lighter tone not wanting to impose as much as the new trailer.

Daily Mail Evaluation

We were assigned to make a mock daily mail newspaper off of a template that was found on the internet by one of their previous editions. The task was completed with the software of publisher that helped with creating plans and layouts for the finished edition that we put together with mostly the shaping tool and a crop tool and a font tool.

The biggest obstacle that I encountered was trying to find the right positioning and size of the heading font which was a pain in the arse.

My production process just consisted of a repeated process of finding the right tools that i needed for the job, utilising the tools to make sure positioning was right and that I had a 50/50 ratio, then i repeated over and over until it was complete.

People were saying that it looked alright although the headline could be changed so i did and now i have my finished product.

revision stuff

The EU referendum

Cameron was the person who started the vote for what is now considered Brexit, he thought everyone would vote remain however the majority voted leave, so he resigned.

NHS

Increasing involvement in privatization, tories are for private health care, labour are for public health care. tories want more privatization to stop the over population of hospitals.

Newspaper essay

Print sales have declined for a number of reasons. The main reason is the rise in technology and where all newspapers are now accessible; the internet. With the sudden rise in technology and the internet, majority of newspaper companies such as The Guardian and Daily Mail have posted all their daily papers on their sites along with the front page being posted on the BBC site. This makes all newspapers easier to access and also more available, whilst being convenient to the public. All readers can now access them whenever they want without having to go out and pay for the papers, and instead, just look it up on the internet, assuming they have an internet connection or signal. Although it is cheaper for yourself to access the papers as you don’t have to actually purchase each daily paper, all paper companies ask for readers to subscribe to their paper in order for them to survive. This could also give their subscribers various perks that a casual reader wouldn’t gain.

Using the internet as your newspaper source is a positive. This is because all readers can comment on various articles and have conversations with other readers online to gain more opinions on the specific article. Although this can occasionally can start arguments on different opinions, people do find this very useful and informative to understand the full picture. However, using the internet to access your daily news does have its negatives. These negatives include requiring an internet connection in order to access your favourite papers, losing stories due to more recent stories overwriting them, more information is given by print newspapers and may also give physical eye strain. The biggest negative for the rise in online newspapers is that the biggest age for reading newspapers is the elderly, average of 65. Due to the elderly not well advanced with technology, they still prefer reading physical print newspapers compared to our online copies. But because the amount of print papers decreasing by the year, elderly cannot read their beloved newspapers. So, all newspaper companies are slowly losing their audience due to this change.

Citizen Journalism (the collection, dissemination, and analysis of news and information by the general public, especially by means of the Internet) has made the mass media affect the traditional way for reporting and understanding news because of the audience reacting different to stories. For example, when there was a violent outbreak in Turkey during 2013, news stories over the internet had an outbreak over the comment and reported making fun and lying over the stories told. This brought controversy over whether or not information given by the general public was necessary because of these sensitive areas being derided.

A ccording to studies, The Daily Mail had a decrease of 55% of print papers sold during 2000 since 1960. In comparison, online newspapers, which were first introduced in 2000, have been preferred by 55% of the public, that stated they prefer reading the daily news online rather than a print.

Newspaper Industry questions

• I believe that the aggregate advertising expenditure and net circulation figures equate to about half of their 2007 due to the technological advancement and demand for the news digitally. Therefore this is killing the hard copy's of news and sales, as customers believe that reading news is easier and more straight forward for the current population. 

• The Audit Bureau of Circulations (UK) is a non profit organisation owned and developed by the media industry. ABC delivers industry-agreed standards for media brand measurement of print publications, digital channels and events. 

• Personally i believe that Sunday newspapers sell vastly as more people have free time and are usually not working therefore are in a tradition of purchasing a newspaper every Sunday. 

• The leading broadsheet is Daily telegraph (1101), the leading tabloid is the sun (3417) and the leading mid market is The daily mail (2974).

• The daily mail is shown to be the second most popular paper, but most popular mid market! Where as, the Guardian is shown to be towards the lower ends of the scale this could be due to the niche audience that is appealing to the paper, the daily mail is a  mid market therefore is has broadsheet and tabloid aspects therefore is will have a vast audience from both community's.

• The Guardian Media group is owned by the Scott Trust, a private company whose core purpose is to ensure the financial and editorial independence of the Guardian, the papers values are to be honest, fair and bring integrity to the reader. This is therefore done by the independence of most news stories and ideas attracting a varied audience. This is shown through the investment of over £1 billion, then with most profits they reinvest into journalism to deliver the best quality news to the audience.

• Personally in terms of digital distribution I believe the most important brand identity has to be about the online websites, as many commuters and other people have technological devices such as laptops and tablets that may not be able to download the application therefore it is easier to access the internet. E.g people on work breaks are predominantly at computers or desk tops therefore it is easiest to view; as most works now ban the use of mobile phones within a certain block/building due to distraction.

• The Independent Press Standards Organisations are the regulators for most of the Uk's newspapers and magazines. They hold newspapers and magazines to account for their actions, protect individual rights, uphold high standards of journalism and maintain freedom of expression for the press. They make sure that member newspapers and magazines follow the editors code.

• The Independent Press Standards Organisations are the regulators for most of the Uk's newspapers and magazines. They hold newspapers and magazines to account for their actions, protect individual rights, uphold high standards of journalism and maintain freedom of expression for the press. They make sure that member newspapers and magazines follow the editors code.

• Print display advertising revenue for the national UK newspapers has grown for the first time in more than seven years, according to a new report on ad expenditure. Display ads in national titles saw revenue growth of 1% year on year in the first quarter of 2018, putting it at a total of £152.6m for the period. Within tabloids print display advertising grew by 3% year on year.

George Gerbner

George Gerbner - Repeated patterns of representation can shape views.

Muslims are often represented as 'bad' people in the newspapers normally attacked with heinous remarks and singling out Muslims rather than the average white male.
















With politics, certain politicians like Corbyn get attacked for supporting their party, and because the newspapers are not fond of the views of the labour party they go for the spokesperson to attack.
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Tabloid vs Broadsheet

Tabloid
-Images
-One main headline
-Pun titles
-Gossip
-Less formal
-Less informative
-Colourful
- Big font sizes

Broadsheet
-More informative
-One main image
-Bigger size generally
-Subheadings
-Titles
-More trustworthy

There are many differences between a tabloid and a broadsheet, this can be seen visually by the pictures to the right with the first and more colourful one being a tabloid and the second being a broadsheet.

First difference in the two as previously mentioned is the way it is presented like how the tabloid front cover has a colourful picture with the main headline taking up pretty much the entire paper while the broadsheet also has a picture that takes up a lot of the paper however its main headline is a lot smaller and the majority of the front cover is sub text that is a lot more informative than all of the headings that are being presented on the tabloid, so that a broadsheet is seen as a lot more formal than the tabloid because around 25% of the paper is covered by a picture while the remaining 75% is covered with headings and informative text.

Also with tabloids the news that is presented is seen as not useful and completely uninformative because most of the time it is information like celebrity gossip this is called soft news which is something you wouldn't expect would make it in the news while with a broadsheet it displays what you would call hard news which is what you would expect to be the main story and is seen as more serious than tabloids.